Come on in.

Redesigning a proprietary e-commerce system.

Project | The Fresh Market Website Redesign (2014)

Client | The Fresh Market

Role | Art Director · Developer

Launch Site

Project Summary

Redesigning The Fresh Market from an internal, proprietary e-commerce system with a new fully responsive layout on the Magento e-commerce system. External features and functionalities were developed through custom Magento plugins, including proprietary newsletter archive system and geo store locator.


Landing Page

Lightbox Confirmation

Featured Recipes

Automatic Store Geolocation

Mobile Responsive

Key Deliverables


Design Comps · Responsive Design

Front-End Development

Responsive Development · Foundation

Back-End Development

Magento · Custom Magento Plug-ins · Git Management